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Close up of red textured synthetic material with BASF branding tag, part of 3D animation series showcasing future materials in the Design Fabrics campaign

2023

BASF

BASF

For BASF’s “Design Fabrics” initiative, I developed a series of stylized animations that transform advanced material science into emotionally compelling 3D visuals.

Each piece highlights the aesthetic and functional potential of BASF’s innovative trend materials — from adaptive surfaces to futuristic textile structures — using bold design language and fluid motion.

The campaign bridges science and storytelling, helping BASF communicate their material innovations to a broader creative audience through engaging, design-forward content.

I was responsible for the full 3D production, including animation, look development, and composition. Original music by David Marquardt added an extra emotional layer to the visual narrative.

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